It’s a new year and many organizations are evaluating how to get more involved in their communities so why not learn from the best??? The latest Civic 50 corporate change-makers were recently announced and results published by Bloomberg show innovations in civic engagement are on the rise in corporate America. If you missed our last article, the Civic 50 measures the nation’s top 50 S&P companies that set the standard for infusing responsibility practices, behaviors, and thinking into corporate culture. If your organization wants to increase community impact, expand employee volunteer policies, or launch new responsibility programs, you’ll want to see this research. Continue reading
In 2012, The Civic 50’s inaugural year, Bloomberg LP in partnership with the National Conference on Citizenship and Points of Light came together to implement a “scorecard” ranking of America’s top civic businesses based on their community impact as well as their ability to use the time and talent of their employees toward their service goals. These top 50 companies are purpose driven, conscious of their impact on the world, and focus on shared human value, not just shared economic value. So what can entrepreneurs, businesses leaders, and even individuals learn from these changemakers? Here are seven key insights:
- Use Industry Expertise to Galvanize Impact
IBM, the top-ranking business on The Civic 50 list, dedicated 3.2 million hours of service in 2011 alone to technology-related causes. The company helped launch P-Tech, a public high school in Brooklyn where students can earn an associates degree in computer science. They also developed the world’s first World Community Grid, a global grid that pools unused computer processing power for the benefit of researchers looking to solve humanitarian problems.
FedEx took similar action by providing improved transportation to Direct Relief, an organization that provides medical assistance to people around the world who have been affected by poverty, natural disasters, and civil unrest. Together, FedEx and Direct Relief helped people in disaster areas gain access to emergency medicine. Continue reading here or on Forbes.com Continue reading